Major fashion and lifestyle brands participate in Atelier by ISEM to support entrepreneurship in the sector

The Fashtech startup accelerator of ISEM Fashion Business School, Atelier by ISEM, opened last October 19 the call for its IV edition. The registration period will remain open until December 2, so that different innovative and technological startups can present their projects. Atelier by ISEM, the first vertical accelerator in the fashion world, will select the best startups that want to boost the business of retailers such as Aristocrazy, Bóboli, Camper, El Corte Inglés, Mayoral, Pepe Jeans, IKEA, Tendam, El Ganso, Multiópticas and T2T.

Atelier by ISEM aims to unite the proposal of different technology startups with the needs of fashion companies. To do so, it calls for startups that, with an innovative approach, use disruptive technologies to offer clear solutions to market problems. The goal is simple: startups test their project in the real world and companies find innovative solutions to their problems.

"Being part of Atelier by ISEM, gives us the opportunity to work with very important clients within the Spanish fashion sector that otherwise would be difficult to contact," said Luis Clavell, from Wemuse, a participant in the last edition, which means for his startup to have the support of Atelier as a meeting point between the world of entrepreneurship and the fashion sector in Spain.

But who wins here?

"Companies, startups and ISEM form a community in which we all win," says Teresa Sádaba, Director of ISEM Fashion Business School, and emphasizes the increase of foreign startups, from countries such as USA, Ireland or France, during the last edition: "Many of the solutions presented in the elevator pitch have been international with a high level and I think that, in this sense, we are growing and looking for the best solutions for the companies that accompany us".

Novelty of the IV edition of Atelier by ISEM

The great novelty of the fourth edition is the incorporation of T2T Solutions, a provider of solutions in design and production of clothing. Its objective is to bridge the gap between brands with design needs such as sourcing, quality control, lack of knowledge of market trends or agility with companies specialized in these areas.

Key dates of the call

- October 19: Opening of the call for proposals
- December 2: Deadline for submission of projects
- December 11: publication of the 12 finalists
- December 18: The 12 finalists pitch their project and the jury selects the 8 candidates.
- January 11 - July 8: Acceleration program.